Why List with Lara
Your home is likely your most valuable asset, and as such, it’s important to work with an experienced professional when it comes time to sell. I have been working in real estate for over a decade, and know the business from every angle. I’ve worked with home buyers, sellers, developers, landlords, investors doing 1031 exchanges, and trustees of estates. Whatever your situation, I will guide you through the process to a successful sale of your home.
I specialize in Cambridge, Somerville and a select few neighboring communities. This focus allows me to provide clients with in-depth knowledge of the local housing inventory, property values and market trends. It has also helped me build strong relationships with the local agent community, which I leverage to promote my listings and facilitate the transaction process.
My business is built on relationships and the vast majority of my clients are either people I’ve helped in the past or their colleagues, friends and family. I want everyone I work with to not only get great results, but also be so happy with the process that they’ll recommend me to everyone they know! 75% of my 2021 business was either past clients or referrals.
Last year, the average sale price for homes in our market was 2% over list. My listings averaged more than 6% over. This difference reflects the time and effort I put into making sure all of my listings show at their absolute best, are marketed professionally, and are negotiated effectively. With the recent cooling of the market due to the pandemic, this competitive difference is more Important than ever.